Local banks and credit unions have an opportunity to step up and serve their communities. First they must put 2020’s marketing plans on hold.
The post Re-Focusing Your Banking Brand Thinking During the COVID-19 Crisis appeared first on The Financial B…
Few banks or credit unions, or even challenger banks, use digital personalization the way Big Tech firms do. Here’s how to close the gap.
The post How Banks Can Begin to Catch Up with Amazon’s Personalization Genius appeared first on The Financia…
Back in action with fresh billions, the Paycheck Protection Program demands fast processing but lenders must beware of dishonest applicants.
The post Preventing Fraud in COVID-19 Federal Relief Loan Programs appeared first on The Financial Brand.
Shanghai-based Richard Turrin lives the ‘new normal’ COVID-19 ushered into China. From transportation to payments, life’s very different.
The post What Bankers Can Learn from an American Living Cashless & Masked in Shanghai appeared first on The F…
Financial institutions can improve decision making through smoother access to massive amounts of useful data right under their own roofs.
The post Best Practices Guide to Achieve Better Data Management in Banking appeared first on The Financial Brand.
Data is the make or break factor for banks and credit unions. Inefficient tools and poor communication will block the way if not addressed.
The post 4 Ways Financial Marketers Can Use Data to Exceed Profit Expectations appeared first on The Financial B…
Social media is a shifting target for banks and credit unions. The key is a coordinated organic and paid strategy. Here’s how to pull it off.
The post Why Organic + Paid Social Is a Powerful Strategy for Financial Marketers appeared first on The Financ…
Having any mobile product helped financial institutions serve people during the contagion. But ‘adequate’ won’t cut it in the new reality.
The post Over the COVID Horizon, Mobile Banking Demands Strategic Clarity appeared first on The Financial Brand.
Six steps taken now can help banks and credit unions bolster sales in a difficult and sensitive new environment.
The post Building a Banking Sales Program Amid COVID-19 Disruption appeared first on The Financial Brand.